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Press, please be aware that owing to the nature of the work we do, we have access to a constant pool of engaged Year 12s, Year 13s and undergraduates. Should you require access to case studies for your story we can almost certainly be of assistance.
Press enquiries should be made to Sibyl Zao-Sanders, Managing Director of Pure Potential by email to sibyl (a) purepotential.org or by telephone 020 7122 1222.
We admire Social Mobility Tsar James Caan’s efforts to make access to jobs fair and open to all young people, but we have a slightly different approach. You can read the Daily Telegraph article and then our response.
Pure Potential was asked to sit on a judging panel for AllAboutSchoolLeavers' School Leaver Rankings 2013 which was featured in a school leaver supplement in the Independent. Click here to view the 2013 rankings.
For the fifth year running Pure Potential are holding an event for state educated students in their first year of university who are interested in pursuing a career in law. Lawyer2B magazine wrote a piece on this year's event.
Pure Potential have teamed up with the Sutton Trust and the Fulbright Commission to organise a summer school for 64 state-educated Year 12 students who are interested in studying in the US. The past year has seen an increase in the number of applicants to the US, however, the majority of these applications have come from independent schools. This programme will provide students with the support they need to make an informed decision about US study and offer guidance on the application process. The BBC ran a piece on the Today programme in February discussing the state-private debate and the Times wrote two articles about the summer school; the first providing a short overview of the scheme, and the second article was written by Sir Peter Lampl, Chariman of the Sutton Trust.
For the second time running, Pure Potential and UBS recognised the achievements of 75 state-school sixth form students at a celebration event in London. Students were presented with their Awards and had the opportunity to develop key skills and network with UBS staff. The award was featured in a number of local newspapers including Sheffield Telegraph, The Sheffield Star and The Watford Observer.
In February 2011 Pure Potential teamed up with leading financial services firm UBS to recognise and celebrate the achievements of 100 bright state-school sixth form students. The award caught the attention of the local press in Harrow, Shropshire and Islington, among others.
The British Medical Association mentions us twice in the Guardian in June. Firstly on how tuition fees may affect students from low-income backgrounds pursuing a career in Medicine and secondly on the debt facing medical students today.
Sibyl Zao-Sanders, Managing Director of Pure Potential wrote into the Independent to share our views on who should pay for university, and why a diverse student population is important.
Marc Zao-Sanders, Co-Founder Pure Potential was asked for the third time to write for the Independent's Diversity in Law magazine. Read
The Independent published Pure Potential Co-Founder Marc Zao-Sanders' opinion on whether enough state school pupils are going to university. Click here to find out what he said.
The Daily Express wrote an article about how Pure Potential helps students and featured one of our bright sparks, Aemud who will be applying to Oxford University.
Recent studies have shown that a fear of debts is deterring students from low income families from applying to university. Sibyl Zao-Sanders, Managing Director of Pure Potential thinks that is a terrible shame - read our response which was published in the Guardian.
Chiswick Community College in West London had six successful applicants ot Oxford and Cambridge University here - thanks to their Head of Sixth recommending the Pure Potential website! Read the article in the local paper.
We have been collaborating on a project with Dr Graeme Atherton of London Aimhigher Central London Partnership to investigate views and feelings of Year 12 and Year 13 students about HE entitled 'Examining the relationship between financial support and the Student Experience – the impact of raising tuition fees in England'. The study draws from our extensive 2006 survey as well as the results from a specially commissioned focus group, and a summary is available to download.
Marc Zao-Sanders, Co-Founder of Pure Potential was asked to write the foreword for Diversity in Law magazine. He discusses the ongoing efforts to transform the legal profession.
This article in the Independent reports on schemes to get students interested in a career in law.
The Guardian asked for our comments on students gaining work experience during their university years for an article in the Saturday Guardian, and featured one of our students, Tolu Odusanwo. Read the article here.
We surveyed our students to find out what they knew about student finance and found bright state school students are being deterred from applying to university due to a lack of understanding of tuition fees. Read the full article here.
Read the articles from our 8 page education supplement which was published in The Guardian here. They offer advice on selecting the right course and university, student finance, career options and recommended resources for Year 12 students.
Read our comment on the decision by UCAS to “let university admissions tutors see the educational attainment and occupations of applicants' parents here.
Read the Financial Times article about firms accessing the brightest students and featuring Pure Potential here.
Read a Guardian interview with one of the PP founders, Marc Zao-Sanders here.
Marc Zao-Sanders discusses how to maximise your employment potential in an article on diversity in the workplace for the Independent.
PP: Sixth Events
PP: Sixth events will help you with your university and career choices. Click here to find out more.