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Press
Press, please be aware that owing to the nature of the work we do, we have access to a constant pool of engaged Year 12s, Year 13s and undergraduates. Should you require access to case studies for your story we can almost certainly be of assistance. You can also download our 2007 Events Report which summarises the opinions of over 5,000 students.
All press enquiries should be made to Sibyl Zao-Sanders, by email to sibyl@purepotential.org or by telephone 020 7408 7277.
March 2008
The Independent published Pure Potential founder Marc Zao-Sanders' opinion on whether enough state school pupils are going to university. Click here to find out what he said.
February 2008
The Daily Express wrote an article about how Pure Potential helps students and featured one of our bright sparks, Aemud who will be applying to Oxford University.
Recent studies have shown that a fear of debts is deterring students from low income families from applying to university. Pure Potential thinks that is a terrible shame - read our response which was published in the Guardian.
January 2008
Chiswick Community College in West London had six successful applicants ot Oxford and Cambridge University here - thanks to their Head of Sixth recommending the Pure Potential website! Read the article in the local paper.
December 2007
We have been collaborating on a project with Dr Graeme Atherton of London Aimhigher Central London Partnership to investigate views and feelings of Year 12 and Year 13 students about HE entitled 'Examining the relationship between financial support and the Student Experience – the impact of raising tuition fees in England'. The study draws from our extensive 2006 survey as well as the results from a specially commissioned focus group, and a summary is available to download.
October 2007
Marc Zao-Sanders, Director and Co-Founder of Pure Potential was asked to write the foreword for Diversity in Law magazine. He discusses the ongoing efforts to transform the legal profession.
This article in the Independent reports on schemes to get students interested in a career in law.
August 25th 2007
The Guardian asked for our comments on students gaining work experience during their university years for an article in the Saturday Guardian, and featured one of our students, Tolu Odusanwo. Read the article here.
June 21st 2007
We surveyed our students to find out what they knew about student finance and found bright state school students are being deterred from applying to university due to a lack of understanding of tuition fees. Read the full article here.
May 19th 2007
Read the articles from our 8 page education supplement which was published in The Guardian here. They offer advice on selecting the right course and university, student finance, career options and recommended resources for Year 12 students.
March 16th 2007
Read our comment on the decision by UCAS to “let university admissions tutors see the educational attainment and occupations of applicants' parents” here.
March 14th 2007
Read the Financial Times article about firms accessing the brightest students and featuring Pure Potential here.
November 15th 2006
Read a Guardian interview with one of the PP directors, Marc Zao-Sanders here.
October 2006
Marc Zao-Sanders discusses how to maximise your employment potential in an article on diversity in the workplace for the Independent.
August 2006
Please find our 2006 Event Report here.
Other relevant articles
February 2008
Alarming figures show that white, working class boys are seriosuly underperforming at school in this article.
January 2008
Figures show that a fear of student debt puts pupils off applying to university - read all about it, and then read our advice on student finance.
November 2007
The Times published an article revealing that fee-paying schools have increased their hold on top universities. Find out Pure Potential's opinion.
October 2007
Read Libby Purves' article in response to the Sutton Trust report that says a hundred elite schools take up a third of intake at Oxbridge.
February 2007
A Telegraph article reports on a row between government ministers and elite universities over the admission of state school pupils. Read Pure Potential's opinion on this recurring theme.
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